Aside from the camp directors, your communications team represents the most visible face of camp during the summer, and they influence the guardian/parent experience all summer. And collecting the right media this summer can provide photos, videos, and stories all year long to help you reach your enrollment, fundraising, and alumni engagement goals. With the right tools and plans, your photographer, videographer, and camp staff will capture materials to use this summer and year-round in emails, on your website, and via social media.
Investing time now to plan your summer communications strategy and needs will help set yourself up for success. Planning now for effective communications over the summer can contribute to parent satisfaction and camper retention.
Read this article for tips, samples, and other resources to help you prepare NOW to make your summer communications as efficient and effective as possible AND have the content you need for your year-round communications.
>> Check out the article now
Written by Ari Polsky. Ari is the Program Manager for Client Services at JCamp 180. He manages JCamp 180’s consulting practice, lining up camps with the consulting services from our team that best meets their needs. He also provides support in camp communications, enrollment, and data-informed decision-making. Ari is an ACA Associate Visitor and is passionate about helping camps improve their online presence, photography, communications, and operations. Ari grew up at Ramah California, and served as communications director at Ramah California and Ramah Rockies.
Who we are: JCamp 180 is a program of the Harold Grinspoon Foundation (HGF). Our goal is to strengthen the long-term effectiveness and financial sustainability of nonprofit Jewish camps in North America. To meet this goal, we provide affiliated Jewish camps with consulting services, an annual conference, tools and resources, professional development, and matching grant opportunities. Find more at www.jcamp180.org