2022/2023 Enrollment Webinar Series

In 2022/2023, JCamp 180 is offering a series of webinars designed to give camp professionals the tools and skills to increase recruitment and retention. The series emphasizes the core elements of enrollment: strong storytelling, top-notch customer service, data-driven decision making, and a great summer program, and will focus primarily on the first three elements. 

The series is designed for all camps: small and large camps; day and overnight camps; camps struggling with retention/recruitment and those doing well and looking to improve. You can register for the series here.

Here you will find the recorded webinars from the 2022/2023 Enrollment Webinar Series.

It’s all about the Fundamentals: Successful Elements of Recruitment & Retention
Wednesday, Oct. 12, 2 PM Eastern
Featuring Isaac Mamaysky, Founder & Director, Camp Zeke and Alanna Steinberg, Camp Director, Camp Ruach-Bridgewater JCC


Related Resources

>> Camp Enrollment Self-Assessment

Creating Raving Fans: Customer service to make your families sing your praises
Tuesday, Nov. 15, 2 PM Eastern
Featuring Lisa Cooper, Family Relations & Outreach Director, Camp Ramah in California, Rabbi Eliav Bock, Executive Director, Camp Ramah in the Rockies, and Eytan Graubart, Executive Director, Pinemere Camp.


Related Resources

>> Session Slides
>> Creating Raving Fans: Article of Top Tips from the Webinar

Don't Be Scared of Data - It’s Your Friend: Let data guide your recruitment and retention work
Wednesday, Dec. 14, 2 PM Eastern
Featuring Ami Hersh, Director, and Paul Horvath, Program Coordinator, Camp Ramah Nyack

Related Resources

>> How to set up a Retention Dashboard (video)
>> Make Data Your Friend at Camp (Feb. 2021 webinar from Ami and Paul)

Tell me a story: What makes you unique? How do you share your "why" with your families?
Thursday, Jan. 19, 2 PM Eastern
Featuring Travis Allison, Co Founder & Co Owner, Go Camp Pro

Related Resources

>> Session Slides
>> Session notes from Travis Allison - Pitching your camp to parents
>> What makes your camp unique? What is your camp's "why"? worksheet

Set your camp up for 2024 Enrollment success!

Thursday, Feb. 16, 2 PM Eastern
Featuring Jodi Sperling & Mitch Morgan, Co-Directors, Camp Kingswood and Michael Wax, Camp Director, Beber Camp

Related Resources

>> Sample Shabbat-O-Gram communication from Camp Kingswood

Getting the word out: Marketing & Communications planning for successful recruitment

Wednesday, March 8, 2 PM Eastern
Featuring Zach Duitch, Executive Director and Alex Ruby, Marketing and Communication Coordinator, Camp Solomon Schechter

Related Resources

>> Session Slides
>> Communications/Content Calendar Template
>> How to Create a Nonprofit Content Strategy and Marketing Calendar (from Uncommon Good)
>> Cause Marketing Toolkit (from Entertain Impact)
>> Nonprofit Social Media Content Planner (from DonorPerfect)