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They’re Watching You: Another (Research-Based) Reason to be Generous




New research from the Lilly Family School of Philanthropy at Indiana University suggests that your kids will follow your lead when it comes to philanthropy. However, you may have to wait a while (until they’re adults), and the impact is more significant for daughters.
 
We often talk about cultivating a “culture of philanthropy” within organizations, but this research shows you can develop a culture of philanthropy in families, too.
 
What does this mean for your camp?
 
For all camps, this is a research-based rationale to increase your up-front investment in fundraising: enrolling a parent in donating to camp today could result in future gifts from their children in the future. If your camp already has multi-generational relationships with families, this is especially true.
 
What’s next? Researching if children, given the right modeling, will eventually put their dirty clothes in the hamper? Luckily, camp fundraisers have a much easier task. J

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Written by Aron Goldman. Aron is a Mentor with JCamp 180. Aron’s focus areas at JCamp 180 include camper enrollment, recruitment, and retention. He also directs our year-long Enrollment Program. Aron also has experience working as a consultant with grassroots, regional, national, and international organizations in the areas of capacity-building, strategy, and systemic change.

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Who we are: JCamp 180 is a program of the Harold Grinspoon Foundation (HGF). Our goal is to significantly enhance the long-term effectiveness of nonprofit Jewish camps in North America. To meet this goal, we provide affiliated Jewish camps with consulting services, annual conferences, shared resources, professional development, and matching grant opportunities. Find more at www.jcamp180.org

 
Author

Aron Goldman
Mentor
JCamp 180

[email protected]