January 2016 eNewsletter Articles
Here you'll find the articles we recommend in our eNewsletter in Fundraising; Governance; Strategy, Planning, & Change; and Technology & Outreach.
Fundraising: Click, Click, Give
Did you know that donors under 40 years old are expected to give nearly $100 BILLION by 2020? So how can you engage Millennials today? This article from the Stanford Social Innovation Review provides some actionable tips.
>> Click, Click, Give
Want more help engaging with donors and prospects?
>> Check out our article about what Relational Judaism means for camps...
Governance: The Power of Generative Thinking
How can your #jewishcamp board be more effective? Generative governance could be the answer. JCamp 180 Mentor Natasha Dresner discusses generative governance - a way for a board to examine an issue or an idea by identifying a problem instead of solving it; generating questions instead of answers; and making sense before making any decisions.
>> The Power of Generative Thinking
Looking for other ways to make your Board as effective as possible?
>> Check out our article that asks, "Can You Make 'Dumb' Boards Smarter?"
Strategy, Planning & Change: The Infinite Return on Professional Development
Professional Development is important to improve the skills of your camp staff (and keep them from moving on to new opportunities). JCamp 180 Mentor Julia Riseman asks if camps are under-investing in year-round staff training.
>> The Infinite Return on Professional Development
Looking for more ways to continually learn and develop skills?
>> Check out this article about what Jewish Camp fundraisers should read
Technology & Outreach: What Startups Can Learn from Watsi's Wildly Successful Email Campaign
Watsi is the first nonprofit backed by successful startup incubator Y Combinator. As a startup and nonprofit, Watsi faced traditional challenges of sharing their story and partnering with donors on a shared vision. This very detailed article discusses how they faced this challenge with a "master-crafted email campaign encouraging new and existing Watsi users to sign up" for a new monthly fundraising option. The lessons here can be helpful to any organization.
>> What Startups Can Learn from Watsi's Wildly Successful Email Campaign
Looking for more ideas to improve your existing fundraising campaigns?
>> Check out this article about how URJ Camp George used Social Media to enhance their phone-a-thon