Stewarding Your Donors
Are you actively stewarding your donors to maintain strong relationships with them? Is each major donor getting a personal "touch" at least a few times per year? Are you utilizing your staff and Board members to create and implement a focused Stewardship plan? Grinspoon Institute Mentor David Sharken led a discussion about stewardship on Tuesday, October 27, 2009. This Webinar taught the basics of stewardship, how it fits in with the rest of your fundraising processes, and give specific ideas and best practices to help you build stronger relationships with your donors.
The presentation and a recording of the Webinar itself are available below.
Stewarding Your Donors PowerPoint - Download
This presentation details the basics of Stewardship and how it fits in with an organization's overall fundraising processes. Learn how to implement a consistent strategy to build strong relationships with your donors.
Asking Strategic Questions (The Osborne Group) - Download
People remember more of what they say than what you say. People believe what they say more than what we say. People enjoy conversations in which they speak the most. Therefore, it is our responsibility to elicit the case for support from our potential donors! We want them to tell US whatever we want them to REMEMBER. Thanks to the Osborne Group for this list of Strategic Questions that will help you do just that. You can weave them into a variety of purposeful conversations or use in an interview. Enjoy your conversations. Donors are fascinating people, let them share their stories with you.
Sample Stewardship Chart - Download
This sample chart is a starting point for defining the standard Stewardship and Donor Recognition actions that should take place with each donor, based on their giving level. This chart can be modified to meet the specific plans of each organization. Donor assignments and action schedules should be documented in parallel.
Watch "Stewarding Your Donors"